Ann Arbor Hands-On Museum (AAHOM) is a 501c3 hands-on children’s science center located by the University of Michigan’s campus
Kristina Rudolph | Graphics and Exhibit Design
Charlie | Exhibit Director
Emily/Becca | Seasonal Summer Interns
Derek | Facilities/Tech
Duration | January 2015 – April 2018
Software | Adobe Illustrator, Adobe Photoshop
Why / How / What
- WHY: Signs and labeling within the museum were highly varied. Various fonts were used with eclectic backgrounds and hard-to-see content contained some misspellings.
- HOW: Through the direction of the exhibit director and museum director I was tasked with unifying the museum’s in-house labeling, signs, and banners.
- WHAT: outcomes (below)
- Important information like the misspellings of donor names were corrected with the new design integrations.
- The cohesive designs created more fluidity throughout the museum.
- Donors noticed the gradual transitions throughout the museum and began donating more money. First time donors also began stepping forward seeing their dollars at work
Designs were meant to bring more color and light into darker spaces. Some labels were informational while others were small interactive exhibits like the ones below.
The font Roboto became a standard unifying element to each design. The majority of designs had simple colorful gradient backgrounds to create a sense of playfulness. Considerations for readability and accessibility were still needed so designs used high-contrast colors with visible text sizes.